What is Digital Asset Management?

Logo Montage

Looking at Visual ID's Digital Asset Management

Visual ID are experts in the field of Digital Asset Management. This short statement may raise the question: what does that mean? Our first task on our first blog post is then, to identify what exactly Digital Asset Management is.

  • Digital – It is a file that can be stored on a computer or removable disk.
  • Asset – Being an asset, it has a real value to you and your company.
  • Management – Various different people need access to it at different times and from different locations.

Examples of Digital Assets are photographs, artwork, illustrations, logos, audio and video files, all forms of company documentation, manuals, point-of-sale materials and critical documents.

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